Marketing with Facebook is popular because social media sites have become so popular with the public. Before you get started on your own Facebook marketing, take the time to learn the information you need to do it right. Keep reading for more information.

Always respond to comments written about you or to you on Facebook. You need to monitor your wall, and any direct messages you receive. Make sure to reply to all inquiries or complaints.

When you use Facebook for marketing purposes, you must have a page that stands apart from the crowd. High quality pictures and appealing colors are essential. Users on Facebook are attracted to these pages over plain ones.

When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. Just get the offer all set up and change it to “Promoted Post.” This will encourage people to come to your page.

For business that sell items like cars or major appliances that are purchased infrequently, a Facebook page for their business might not be the best answer. Customers like this are transient, and therefore may not follow your daily activities closely anyway. Try making your ads on Facebook.

Offer an easy way for your followers to sign-up for contests. If you give them a free product or coupon for liking your page, they will be more interested. You can hold a contest or a spot for them to put their information in.

Have your fans participate in decisions about your company. Customers love to feel important. Give your followers the power to make some simple decisions. Ask opinions on certain ideas that you have about your company.

As you can probably see now, it’s not terribly difficult to work with Facebook to get people interested in a product or service. Just remember that success will not happen overnight. Use these tips but remember to be patient.